The reason is actually pretty simple, but I wanted to have a public explanation in writing.
I visited the Bauhaus-Archiv in Berlin, and they had a wonderful special exhibition on the works of Jasper Morrison. There were two parts to the exhibit: one was Thingness, a retrospective that showed various works of furniture and other everyday objects that Morrison had created or collaborated on over the last 35 years; and the other was The Good Life, a selection of photo essays from his book of the same name. I really enjoyed reading about the Morrison’s design/thought processes in Thingness, but I was truly ~inspired~ by The Good Life.
In each of the photo essays in The Good Life, Morrison writes about something that he noticed and photographed – he reflects on why that thing piqued his interest and imagines what sorts of conditions caused it to come in existence. I’m doing an awful job describing them – you’d probably get a better sense by reading a couple.
I was fascinated by these seemingly simple photo essays, and they made me want to write content that evokes similar feelings.
In many aspects of my life, I’ve been appreciating the truth of clichés more. And in this case, I’m reminded of the advice of successful content creators: “Create the content that you want to see.” I don’t know when my attitude towards blogging became so formal and rigorous and constrained, but now I know I want to do less of that and instead write in a way that’s actually enjoyable to me, about content that I actually enjoy.